Want to buy jewelry and ask if Fengxiang Jewelry and Lao Fengxiang Jewelry are a company? What is the difference, which is better?
5 thoughts on “What is the difference between Fengxiang Jewelry and Lao Fengxiang Jewelry”
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I. Different brand value
1. Lao Fengxiang Yinlou is Lao Fengxiang in Shanghai. The top domestic jewelry brand is also the oldest jewelry brand in China.
2, Fengxiang has a lot of silver buildings, there are all places, it has nothing to do with Lao Fengxiang, that is, the private jewelry sales store on the local area.
Extension information
Fengxiang Company actively uses brand advantage resources as the starting point, strives to promote marketing network development, actively adjusts the product structure with market consumption changes, continuously expands the brand's publicity, and holds colorful promotion activities The "Lao Fengxiang" brand is well -known in the Shanghai region, enjoying the market in East China, among the top in the nation's jewelry industry, and achieved the rapid development of corporate operating performance.
. Lao Fengxiang's development goals:
1. Establish a banner of China's urban industry.
2. The main force of Chinese tourist souvenirs.
3. The first brand of Chinese jewelry industry was established.
4. The well -known brand entering the international jewelry industry.
. Business philosophy:
1. And all of this comes from the continuous innovation business philosophy of Lao Fengxiang, strict quality management system, perfect silver building management standards, and all the top ten unique services. The widely circulated "Lao Fengxiang jewelry, the favor of the three generations" reflects consumers' love of this famous brand of jewelry.
2, "marketing innovation, technological innovation, management innovation, mechanism innovation".
old Fengxiang inherited and promoted the excellent tradition and excellent style of corporate development in the past and a half century, and worked hard to win the trust of consumers with good reputation, superb skills, high -quality products and enthusiastic services; actively explored the exploration New materials, new products, new technologies and high value -added "three new and one high" roads, and have obtained the double harvest of operating performance and brand building.
Reference materials Source: Baidu Encyclopedia-Lao Fengxiang
Lao Fengxiang official website-Lao Fengxiang silver building
"Fengxiang" is another gold brand name. It is not related to "Lao Fengxiang" jewelry, not a brand.
The difference is:
1. Lao Fengxiang, listed company, China's Fortune 500 companies, and the turnover of 25.5 billion in 2012. It is a century -old national brand and a famous jewelry brand in China. Shanghai Laofengxiang Co., Ltd. comes from the development of Lao Fengxiang Yinlou, which was founded in 1848. The creativity of its trademark "Lao Fengxiang" also stems from the name of Lao Fengxiang Yinlou. It is a classic jewelry brand that crosses China for three centuries.
2. Fengxiang Jewelry Co., Ltd. is a comprehensive company integrating marketing and communication. The company has a long history and profound cultural heritage. In many years of development, it adheres to inheritance and innovation, and has continued to break through in terms of brand building, development scale, and industrial structure. Fengxiang Jewelery has long adhered to the brand development strategy and brand marketing market strategy. With the brand as the lead, it will expand the national market and improve the marketing network layout.
It is two jewelry companies. Lao Fengxiang, who has started a business in 1848, has gone through 160 spring and autumn. It is the century brand of Chinese jewelry industry.
It should be a family, otherwise it is infringement
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